New media

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New media are communication technologies that enable or enhance interaction between users as well as interaction between users and content.^[1] In the middle of the 1990s, the phrase "new media" became widely used as part of a sales pitch for the influx of interactive CD-ROMs for entertainment and education.^[2] The new media technologies, sometimes known as Web 2.0, include a wide range of web-related communication tools such as blogs, wikis, online social networking, virtual worlds, and other social media platforms.^[3]

The phrase "new media" refers to computational media that share material online and through computers.^[4] New media inspire new ways of thinking about older media. Media do not replace one another in a clear, linear succession, instead evolving in a more complicated network of interconnected feedback loops .^[5] What is different about new media is how they specifically refashion traditional media and how older media refashion themselves to meet the challenges of new media.^[6]

Unless they contain technologies that enable digital generative or interactive processes, broadcast television programs, feature films, magazines, and books are not considered to be new media.^[4]